Owning a Vinita Chaitanya designed home or corporate space immediately catapults you into an exclusive zone. Her design firm, Prism, is 25 years strong and brilliantly reflects her personal branding. Vinita's own homes and glamorous lifestyle give her an insider's edge into what ultimate luxury is all about.
Combined with a thorough mastery of her craft, she creates livable art. It is a collaboration of her clients' requirements with her artistic vision, into bespoke, sublime spaces. She describes her style as 'contemporary classic' – a euphoric blend of sumptuous silks, traditional paisleys, exquisite Indian artefacts and modern Western covetables. She delightfully layers different cultures and periods and her travels give her fresh inspiration and inventory. This divine mixology is her USP. She creates a seamless design experience that flows right up to the infinity pool.
Vinita's work ethic goes beyond interior design to a unique vertical that defines her and separates her from the rest – her passionate involvement from concept through to delivery. This holistic vision starts from a bare shell to completing the home with not only furniture and fittings, but with a connoisseur's eye for art and accessories. This also extends to coordinating fresh flowers with crockery and linen and even lining up the bookshelves.
All that the stress free owner needs to do is walk in and attend his own housewarming party, which Vinita has even hosted on occasion! Over the years her clients have trusted and repeated her, for reinventing their current homes and styling new ones. Today, she may be the only top celebrity designer in the country to offer such personalised service.
A team of experts that include architects and structure and technical consultants – in all areas including HVAC and electricals – work alongside to ensure superlative quality. Prism prides itself on its unwavering commitment to timelines.
Regularly published in Architectural Digest (AD), it all began with their India inaugural issue that had her client Deepika Padukone on the cover. Recently Vinita was awarded the honour of being a part of the AD Most Influential 50. Elle Decor, Society interiors, Trends and Good Homes have all published her works.
She has also written articles on design for various publications like The Times of India, India Today and The Platinum Magazine of The Telegraph.